Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. This one featured guest host Lennie Larkin, author of
Flower Farming for Profit
and owner of B-Side Farm in Oregon. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A Lennie fielded questions about bouquet pricing, floral design, how to research your local market, and more.
Topics:
Tiered pricing for bouquets, principles of floral design, flower markups, researching your market to develop your business model, building bouquets efficiently
Mentions
Lennie’s Instagram:
flowerfarming.forprofit
,
B-Side Farm
Online course:
Profitable Flower Farming
The Gardener’s Workshop on Instagram
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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers , owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers , owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
