#332: Are You Digging Your Business’s Grave?
Are you planting for success or setting yourself up for failure? Today, I’m excited to talk about something that many flower farmers, especially those just starting, often overlook. Are you a part-time flower farmer planting for a full-time flower farmer? This question is crucial to your success in the flower farming business.
The bottom line is, don’t plant a full-time garden with part-time hours. Be realistic about what you can handle. And most importantly, don’t feel pressured to grow everything in your first season. Take your time, enjoy the process, and grow at a pace that works for you. I hope this helps you see the path to success in flower farming more clearly!
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Lisa's Course, Flower Farming School Online
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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
