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Results for "ellen frost"

#158: Flower Farming Employees

#158: Flower Farming Employees

 In my experience, most employee issues can be avoided. An employer's insufficient training, follow up, support, and lack of expectations can set employees up to fail. Going through some steps and thought processes before jumping into hiring can help avoid many of...

#156: Preparing to Sell to Florists with Ellen Frost

#156: Preparing to Sell to Florists with Ellen Frost

In this recent Clubhouse chat Lisa talks with special guest Ellen Frost about her brand new on-demand workshop called Preparing to Sell to Florists. Ellen’s workshop shares her best tips distilled from fifteen years of experience purchasing locally-grown flowers for...

#152: Dream Big, But Don’t Get Lost in the Weeds

#152: Dream Big, But Don’t Get Lost in the Weeds

Dreaming big can lead to tackling those big dreams, but also getting lost in the weeds along the way. No one knows better how to get lost than me. I continually have to remind myself to reset. To stick with: being consistent, to follow through, and think about...

#151: Florist Sales: The Untapped Market with Ellen Frost

#151: Florist Sales: The Untapped Market with Ellen Frost

In this episode we catch up with Ellen Frost, TGW instructor and owner of Local Color Flowers floral design studio in Baltimore, MD. Ellen says that now, more than ever, florists are looking to local flower growers as sourcing options. As a studio designer purchasing...