#306: Lennie Larkin’s June Q&A, Ask A Flower Farmer

Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. This one featured guest host Lennie Larkin, author of Flower Farming for Profit and owner of B-Side Farm in Oregon. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A Lennie fielded questions about bouquet pricing, floral design, how to research your local market, and more.

Topics: Tiered pricing for bouquets, principles of floral design, flower markups, researching your market to develop your business model, building bouquets efficiently

Mentions

Lennie’s Instagram: ⁠flowerfarming.forprofit⁠, ⁠B-Side Farm⁠

Online course: ⁠Profitable Flower Farming⁠

⁠The Gardener’s Workshop on Instagram⁠⁠⁠

⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ Vegetables Love Flowers and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!