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#195: An Insider Look from Florist Ellen Frost

by | Oct 29, 2022

An insider’s look at why and how Ellen Frost is reducing her wedding work and reaching into other types of work. Halfway through the 2nd decade of Local Color Flowers, her year-round design studio that only uses flowers grown within 100 miles of her Baltimore studio, Ellen is sharing her strategy.


Instagram: Local Color Flowers

Instagram: Florists Buying Local

Ellen’s Blog: Vicarious Florist


Florist School Online: Growing Your Business with Locally Sourced Flowers

On-Demand Workshop: Preparing to Sell to Florists

Other Field & Garden podcast episodes featuring Ellen:

#151: Florist Sales

#130: A Design Studio’s Year Month-by-Month

#124: How Local Color Flowers is Evolving

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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!